The cash registers first started ringing in this famous building in the year 1965. Newly founded company has made brave steps in bringing the commercial trends from the world into what was then a very reserved Ljubljana, from than on NAMA has been mastering the art of selling with great passion. Novelties were fast accepted and NAMA has, thanks also to one of the most impressive building fronts in the city, developed into a city icon. On a lot of faded photographs you can see NAMA, now as a meeting point, now as a fountain, where everyone thirsty for good ideas and new fashion trend could freshen up. Because of its ever changing nature the department store has remind from generation to generation the first choice for all key personal buys.